Goodbye Broadband… Hello Mobile!

With mobile broadband sales booming, are home broadband’s days numbered?Based on data from thousands of UK broadband package sales over the past six months, marketing types at Top 10 Broadband are currently tracking a paradigm shift in sales patterns towards mobile broadband and are foreseeing the eventual demise of home broadband.

Top 10 Broadband predicts that mobile broadband as a source of Internet connection will overtake home broadband by as early as 2010 to become the default way to access the Internet in the UK. What a load of toshiba!

Top 10 Broadband says mobile broadband sales have increased by over 50% month on month since adding them to its Web site. Mobile broadband now makes up over 10% of its total broadband sales from 0% only six months ago. Oh, that’s definitive then …

Come on! Even if laptop sales have boomed in recent years, the cost and hassle of mobile broadband means it’s still a long way off for mass market adoption. Even if major mobile broadband providers like Vodafone, T Mobile, 3 and Orange are competing hard, I just can’t see it happening any time soon.

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